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Your monthly question allowance and the AI add-on

Each plan includes a set number of questions a month; going over it never blocks you outright if the add-on is on.

Updated September 24, 2026

The Ask Purity screen in Purity, with example data
The Ask Purity screen, with example data.

The assistant page shows "This month" with how many questions you've used against your plan's allowance.

  • Inside your allowance: answered as normal.
  • Past your allowance with the AI Assistant add-on on: still answered, at 10 cents per extra question.
  • Past your allowance without the add-on: the assistant stops and shows "Question limit reached" with an offer to add it.
  1. Check what you have left under "This month" on the assistant page.
  2. Turn the add-on on from Billing for more room.

The AI Assistant add-on gives 1,000 questions a month for $99, shared across every brand on your account.